Whether you are soon going to open your own business or if you have one and sales are not as good as you would like, you need to think about advertising to draw customers toward the wares or services you provide. Custom screen printed materials are wonderful tools to aid in this endeavor. Here are some tips to help you create the perfect products to give away as promotional items as a tactic for customer boosting.
Use The Right Text For The Job
When you have shirts, bags, hats, and other materials screen printed, you want to make sure the text you use makes an impact on all who view it. Scrolled or cursive writing is difficult to read, especially from afar. Instead, opt for block lettering in a bold font. The size of the font is also important. You do not want to skimp on the lettering size or it will not be read easily. Ask the screen printing service for their recommendations as they have experience in creating masterpieces for other businesses. They will also have sample products for you to view at the time you decide upon your own purchases.
Make Sure Text Works With Material Coloring
When you order several products from a custom screen printing clothing service, you may want to have items available in an array of colors for potential customers to select from. If you do choose to diversify the colors of the items you purchase, you need to make sure the text you select for each piece works well with the color options. For example, if you order black shirts, you want to use a light-colored or white font on them so it is readable. Go over your order in detail to ensure colors will not blend into each other.
Consider Showcasing Some Personalization
If you use a logo, emblem, or picture to represent your business on signs, business cards, and other marketing materials, showcase it on your custom screen-printed items as well. It is important to provide this visual marketing tool in as many ways as possible so it becomes familiar and remembered to those who see it. A screen printing service will help you with the selection of a size for the image you wish to have imprinted upon clothing items, as well as the coloring, shading, and outline so it stands out among text and the selected clothing hues.
For more information on custom screen printing, contact a professional near you.
